Phishing and Online Fraud Undermine Customer Confidence

Phishing scams and online fraud have created doubt and concern among online shoppers. To regain their trust, site owners need an easy, reliable way to show customers that their transactions are secure and they are who they say they are. Security vendors and Internet browsers have combined forces to establish the Extended Validation Standard for SSL Certificates.

Now a days phishing standars are at the peak. the most targets are the online banking systems and estores. It becomes the responsibility of the the user to follow the instructions given by the service provider of such systems in order to do safe online transaction.

Most of the users are unaware of such frauds and once they are targeted then they show less confidence on online services.

I think the service online service providers should alert their customers about these frauds which will help them to avoid any loss.

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