Third Internet Confidence and Safety Survey by trend micro
Sunday, November 25, 2007, 23:22
Trend Micro Incorporated (TSE: 4704), a leader in network antivirus and Internet content security software and services, today announced the results of its third Internet Confidence and Safety Survey which was first conducted in August 2006 and is carried out twice a year. The study provides an overall measurement of consumers’ confidence and perceived safety of the Internet. The overall global confidence and safety score increased from a confidence index of 39.9 to an index of 40.7, due to an increase in Japanese and U.S. consumers’ confidence and perceived safety.In the U.S., respondents who view the Internet as currently being “very safe†increased from 45 percent in February 2007 to 53 percent in August 2007. Similarly, U.S. respondents who believe the Internet will be much safer in the next six months increased from 26 percent in February to 32 percent in August. The survey also found that as U.S. consumers have more confidence in the Internet, they engage in riskier behavior. Respondents who reported they bank online increased 9 percent; and 16 percent, compared to 12 percent in February, reported the use of public hotspots for Wi-Fi access.  Â
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